We want to create a more human business environment, powered by more human communications and using technology to simplify and improve our working lives. Video and mobile are at the heart of this vision.

We recognised that whilst business is increasingly mobile, many business tools are not. As businesses seek to improve productivity in their mobile teams, they lack the appropriate tools to make both users’ and managers’ lives easier. We saw that solutions such as CRM systems were not as effective or efficient as they could be, because the people who were integral to capturing the data that drives them weren’t sufficiently considered in the design process.

In the anytime, anywhere economy we identified that we needed to reach the right person, at the right time, to capture the right information. This was the high-value human intelligence that was missing from business workflows. And if that intelligence, once captured, could be operationalised, it would drive better, faster decision-making and revolutionise productivity for any workflow.

We then designed and built our simple, intuitive and intrinsically human solution to this problem – vyn.